In this episode, Tom dives into the art of selling. He shares the key element that will boost your sales and meet your needs — being curious. Tom tells why it’s crucial for contractors to shift from showcasing their expertise to understanding the true motives of the prospects. He wants contractors to be curious when talking to prospects instead of telling them how amazing they are.
In this episode, Tom discusses:
- The power of curiosity-based selling
- Asking questions to the prospects to understand their true motive
- Some examples of curiosity-based questions
- Being curious will help determine if you’re a good fit and allow clients to open up more
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