TCF699: SELL UNAFRAID – Black Monday

In this episode, Tom tells you how and why he fired over half of his employees on a day that he calls Black Monday and nearly doubled his profits as a result.

Conversation Highlights:

[00:23] – Making money starts between your ears

[01:23] – The Black Monday story begins

[02:00] – Tom’s reaction to learning about the situation

[03:05] – He fired more than half of the team

[05:47] – A good news and a bad news

[06:51] – Culture is where your expectations and tolerances meet

[08:06] – Lesson Tom learned from Black Monday experience


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