TCF528: The Long & Short of It – Pretty Bird

By telling your and others’ stories, you humanize your selling and make deeper and more meaningful connections with prospects! Greg and Tim discuss going third-party and what it looks like when you’re trying to sell.

In this episode, we talk about… 

  • The Pretty bird story and what you can learn from it
  • Telling stories can make the customers buy into the emotion of it
  • Gaining credibility by going third party

Resources: 

 

Greg Dempsey, GC with Stonehill Builders – https://stonehillbuilders.com/ 

 

Tim Cutroni, Pond Builder with New England Aquatic Landscapes – https://iloveponds.com/ 

 

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