TCF527: Friday Fails – The Ass-Clown Sales Process

Design your sales process that serves your business and your ideal clients instead of pushing them away! Dan discusses some of the stupid sales processes some contractors follow and recommends reexamining your sales process and making sure it serves your customers.

In this episode, we talk about… 

  • Mistakes some contractors make in their sales process.
  • Three simple things you can include in your sales process that will not only attract customers but make them eager to buy into it:
  1. Making the customer feel like they’re getting special attention from you
  2. Connecting with the clients on a human level
  3. Making it easy for clients to do business with you



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