TCF514: Friday Fails – The Siren Song of Big Ticket Jobs

Dan explains the siren song of big-ticket jobs and how emotional attachments to your clients and overlooking smaller projects for the sake of mega-projects are going to cost you.

In this episode, we talk about… 

  • Some examples of how your emotions can betray you
  • Not overlooking small projects for the big ones
  • Not getting emotionally invested in your customers
  • Sending the quotes with confidence that the math will work in favor of you


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