2022 is just around the corner. Tom’s here to remind you to step on the gas and create momentum to start the year strong! 

In this episode, we talk about…

  • The One Page Business Plan—keep it simple!

  • Get clear on the foundation of your business 
    • Who do you serve?  
    • What are the most profitable projects? 
    • How will you meet the needs of your ideal clients?
    • What problem are you trying to solve and why are you trying to solve it?

  • Solidify your values
    • Review company and personal values

  • Know where your revenue is coming from
    • Do you need to reassess pricing strategies?
    • What income streams do you have?  
    • How many leads do you need for each sales goal?

  • Break down your marketing strategies to reach your targets 
    • Get clear on your goals to be able to create a clear strategy  
    • Examples of marketing strategies 
    • Know the difference between business strategies vs. tactics

  • Review your competition 
    • What is your advantage?
    • What are your KPIs?

  • SWOT (Strength/Weaknesses/Opportunities/Threats) Analysis

  • Break the plan up and assign who’s responsible for each metric, strategy and tactic!


Join us for October Fight Night “Getting a Jump on 2022: Creating your implementation plan” 

Register here: https://thecontractorfight.com/fight-night/

Tom’s book, Winning the Contractor Fight: https://thecontractorfight.com/book

Grab your Fight Planner here: https://gear.thecontractorfight.com/collections/accessories/products/tcf-planner

Amp up your presence online. Check out Contractor Growth Network. CGN helps residential contractors increase profits, generate pre-qualified leads, and deal with fewer sales objections through their EPP Sales System. Their system is designed to attract, nurture and convert your ideal clients over and over again. https://thecontractorfight.com/CGN


The $100k Contractor is designed to get you to at least $100k a year in personal income. It’s time we quit stealing from our families and get that time back! https://thecontractorfight.com/100k


The Contractor Fight Facebook Group:  https://www.facebook.com/groups/thecontractorfight


The Contractor Fight TV: https://www.youtube.com/c/TomReber