Dan’s here to remind you why you need to give yourself leverage at the front end of a job so you can avoid creating a colossal pain in the ass at the end! 

In this episode, we talk about…

  • When customers value a budget vs. finished product 
  • Sensing if emotion is driving a decision and giving customers an out to avoid buyer’s remorse
  • Handling objections and calling out the elephant in the room to know how your customers will react if you don’t meet expectations