TCF321: 5AM Fight – Conquer Your Sales: Reframe Your Expectations

No matter what your business consists of, you have to sell. This is the first episode of an at least 10-part series on selling more. Today, Tom is telling you to reframe your expectations. Basically, block out what others tell you to expect and make your own!

In this episode, we talk about…

  • If you don’t learn to sell then your business is dead
  • Old adages that just don’t hold true these days
  • Put people on your own process with your own expectations
  • Set a profit goal that is based upon your life and business goals
  • Focus on working with the right clients instead of your closing rate
  • You have to think of yourself as different than other contractors
  • Expect to be respected as a professional and the backbone of the country
  • Do business on your own terms and expect to make a lot of money


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