TCF244: New Business Marketing Tips
In this episode, Tom tackles one of the most common questions that is asked in The Contractor Fight: How do I market my new contracting business? Based off of his years of experience, Tom shares a list of all of the things that you can do right off the bat to start marketing your new contracting business. All it takes is a little time. Resources: The Contractor Fight TV: Content Marketing Playlist https://www.youtube.com/playlist?list=PLa1wY2xenX9Azv75aQS8bKDbUTFfDcV27 $100k Contractor
TCF243: 3 Simple Elements of a Successful Marketing Plan
Today we’re going to dig into the essential elements of a marketing plan for your business. It doesn’t need to be complicated so stop overcomplicating it! In this episode, Tom breaks it all down real easy for you so that you can come up with a marketing plan that actually works and drives leads to your business. Resources: Free Marketing Calendar https://thecontractorfight.com/marketingcalendar $100k Contractor https://thecontractorfight.com/100k The Bridge https://contractorsalesacademy.com/the-bridge/ The Contractor Fight Facebook Group https://www.facebook.com/groups/thecontractorfight/ One
TCF242: How to Set Sales Goals and Actually Achieve Them
Today we’re talking about how to set a sales goal and achieve it. Setting a sales goal is as simple as gaining clarity. It is the foundation of everything you’re going to do. In this episode, Tom goes over the key foundations in sales that will help you get the success that you want and ensure that you’re not just setting a sales goal but also achieving it. Resources: $100k Contractor https://thecontractorfight.com/100k The Bridge https://contractorsalesacademy.com/the-bridge/
TCF241: The Accidental Low-Baller
Today we are talking about whether or not you’re an accidental low-baller. Nobody ever plans to be a low-baller as a home improvement contractor. Very rarely is somebody wanting to be the lowest priced guy that undercuts everybody and doesn’t end up making money. In this episode, we look at the two main reasons that can lead you to possibly becoming an accidental low-baller. Resources: GET YOUR FREE 50% ESTIMATE SPREADSHEET as mentioned in
TCF240: Turn Your Mind into Your Biggest Biggest Business Asset
In this episode, we talk about why your mindset is responsible for all of the success or all of the failures that you’re having right now in your business. We have 70,000 - 90,000 thoughts that go through our head every single day. A great majority of those thoughts are the same negative thoughts we had the day before. That’s not acceptable. It’s time to take control of your thinking and your reactions to help
TCF239: Three Reasons Why Charging the Going Rate Is Killing Your Business
Right now contractors all over the world are asking the question “What is the going rate for (fill in the blank)”. That question is one of the fastest ways to the financial poor house. If you ever want to get out of the gutter you have to learn to stop giving a crap about what the going rate is in your area. In this episode, Tom goes over the three main reasons why charging the
TCF236: Play with Urgency
Every day contractors are losing business and tons of money because they lack urgency. Your customers hate to wait. If you drag your feet they may not stick around. Time kills deals and there’s no better time than right now to take care of your clients and keep them happy. Resources: $100k Contractorhttps://thecontractorfight.com/100k The Bridgehttps://contractorsalesacademy.com/the-bridge/ The Contractor Fight Facebook Grouphttps://www.facebook.com/groups/thecontractorfight/ One Nailhttps://thecontractorfight.com/one-nail The Contractor Fight Nighthttps://thecontractorfight.com/fightnight/ The Contractor Fight TVhttps://www.youtube.com/channel/UCEWHDzg1Tnogow9uAL3YESw The Contractor Sales Academy Podcasthttps://itunes.apple.com/us/podcast/contractor-sales-academy/id1440650529?mt=2
TCF235: The Contractor Fight Profit Creed
Today we talk about The Contractor Fight Profit Creed. If you own a business you HAVE to be profitable. You need to make money. It doesn’t matter what your business is. It doesn’t matter how big your business is. It doesn’t matter what your top-line revenue is. You need to consistently be as profitable as possible. Resources: The Bridgehttps://contractorsalesacademy.com/the-bridge/ The Contractor Fight Facebook Grouphttps://www.facebook.com/groups/thecontractorfight/ One Nailhttps://thecontractorfight.com/one-nail The Contractor Fight Nighthttps://thecontractorfight.com/fightnight/ The Contractor Fight TVhttps://www.youtube.com/channel/UCEWHDzg1Tnogow9uAL3YESw The
TCF234: Stop Slamming Your Junk in the Door
Today we take another look inside the private Contractor Fight Facebook group (which is free to join) to give you a glimpse inside some of the common things that are discussed right now inside the group. In this episode, Tom picks out a handful of discussions and breaks them down to give you a better understanding on how to handle getting deposits, being aggressive with your marketing, and getting rid of the head trash that
TCF233: Silence Separates
Today we talk about silence. In the Contractor Sales Academy, we talk a lot about silence. During the sales process, one of the best things you can do is stay silent. But let’s switch out of that mindset and focus on three areas where silence actually separates and puts distance between you and others, you and the person you want to be, and you and where you want to take your business. Resources: One Nailhttps://thecontractorfight.com/one-nail
TCF232: Changing as an Entrepreneur with Nigel Costolloe
Nigel Costolloe is the owner of Catchlight Painting which serves the Greater Boston Area. With over 25+ years experience in the painting business, Nigel brings a thoughtful and interesting perspective into the conversation. In this episode, Tom and Nigel go over a lot of different topics including money mindset and all the head trash that goes along with it, how being an entrepreneur changes you as a person, personal development, and much much more. Resources:
TCF231: You Don’t Deserve to Get Paid
One conversation that is becoming more and more common amongst contractors is guys complaining that they’re having trouble getting paid. If you’re having trouble getting paid it’s YOUR fault. In this episode are three things that you need to be doing for every single job or else you don’t deserve to get paid! Resources: One Nailhttps://thecontractorfight.com/one-nail The Contractor Fight Nighthttps://thecontractorfight.com/fightnight/ The Contractor Fight TVhttps://www.youtube.com/channel/UCEWHDzg1Tnogow9uAL3YESw The Contractor Sales Academy Podcasthttps://itunes.apple.com/us/podcast/contractor-sales-academy/id1440650529?mt=2 The Bridgehttps://contractorsalesacademy.com/the-bridge/ The Contractor Fight Facebook
TCF230: You Are a Coach
One of the main reasons you are struggling to build your team and recruit winners is all about how you view your role with them. One of the biggest mistakes guy in the industry are making is that they are not looking at themselves as leaders. You are the boss. You are NOT a dictator. You are NOT a babysitter. First and foremost, you need to be a coach. If you want a stronger and
TCF 229: Facebook Q&A – Should My Wife Work in My Business?
Today we cover one of the most commonly asked questions on any Contractor Fight social media page: should my spouse work in my business? The answer isn’t exactly clear-cut. There are quite a few factors to consider when thinking about having your spouse join the business and we break it all down in this week’s episode. Resources: One Nailhttps://thecontractorfight.com/one-nail The Contractor Fight Nighthttps://thecontractorfight.com/fightnight/ The Contractor Fight TVhttps://www.youtube.com/channel/UCEWHDzg1Tnogow9uAL3YESw The Contractor Sales Academy Podcasthttps://itunes.apple.com/us/podcast/contractor-sales-academy/id1440650529?mt=2 The Bridgehttps://contractorsalesacademy.com/the-bridge/ The
TCF228: How Long Will You Make This a Tough Time? (Solocast)
Every single one of us has had something bad happen to them that probably wasn’t ideal. But how long are you going to hang onto the bad crap in your life? I understand. It hurts. But you need to move on. Too many people are using their past pains as an excuse to underachieve in their life. Isn’t it about time to put it behind you and move forward? Resources: One Nailhttps://thecontractorfight.com/one-nail The Contractor Fight
TCF227: YouTube Q&A: How do I Market My Business & Work at the Same Time?
Today’s question comes from a YouTube comment and is very applicable to most of you out there. How do you handle marketing and running your business while also working in the field at the same time? In this episode, we go over a couple of different approaches on how to manage your time so that you’re able to achieve both working in the field and running a successfully marketed business. Resources: One Nailhttps://thecontractorfight.com/one-nail The Contractor
TCF226: The Silver Bullet (Solocast)
A lot of you are looking for the “one hack” that’s going to make things easier for your business. You’re looking to cheat Google and gain the system instead of paying your dues. You’re looking for the one thing that’s going to be a savior in your business. Your desire for the silver bullet is going to keep you down and distracted from doing the real work that’s necessary to reach your goals. There is
TCF225: The Importance of Practice (Solocast)
How do you become a master at something? You become a master by putting time into the thing that you’re doing. Practice! Think about how long it took you to learn the things that you do now on a daily basis without breaking a sweat. When you practice the sales process the same thing happens - your confidence grows. When your confidence grows, you can sell more, make more, and unlock the keys to success.
TCF224: Betting on Myself (Solocast)
Don’t be afraid to bet on yourself. The minute you look outside yourself to solve your problems, you become the victim. Nobody benefits from you winning more than you, nobody knows what’s inside you better than you do, and nobody controls your thinking or your actions more than you do. You are the key to your own success so bet on yourself every single time. Resources: One Nailhttps://thecontractorfight.com/one-nail The Contractor Fight Nighthttps://thecontractorfight.com/fightnight/ The Contractor Fight
TCF223: Facebook Q&A: “I Was Too Stupid to Get Deposits” (Solocast)
In this episode, we’re grabbing more questions and answers from The Contractor Fight Facebook group. From getting deposits to employees quitting to do their own side jobs - we cover a lot of topics that quite a few of you have been experiencing. Don’t forget to join the Contractor Fight private Facebook group. All you need to do is answer 3 simple questions and own your crap within 24 hours. Without a doubt, there is
TCF222: You Are Not a Victim (Solocast)
Today we’re going to be talking about mindset. Contractors all over the world are getting their teeth kicked in to some degree. Maybe they're having a hard time finding talent, or making a profit, building a future, dealing with debt, etc. The list goes on. Most contractors struggle and we know this. A lot of you are quick to blame outside factors and play the victim card but this is unacceptable and completely preventable. Resources:
TCF221: What Would You Do from Day 1 in Your Business? (Solocast)
A little while ago a question was asked in The Contractor Fight Facebook group. What would you do from Day 1 In Your Business? We got so many amazing answers that we decided to do an episode about it because there’s tons of awesome advice in there. Don’t miss out on the action and join the free Contractor Fight Facebook Group! The only requirement to join is to own your shit. Resources: The Contractor Fight
TCF220: If Only I Could Make… (Solocast)
Lately, a lot of you have been saying something along the lines of “If I only made $__”. This is a flawed mindset. You need to reframe the way you talk to yourself about the amount of money that you want to make. You are worth whatever amount you can come up with. You deserve to win more and win bigger. Resources: One Nail https://thecontractorfight.com/one-nail The Contractor Fight Night https://thecontractorfight.com/fightnight/ The Contractor Fight TV https://www.youtube.com/channel/UCEWHDzg1Tnogow9uAL3YESw
TCF219: Don’t You Dare Back Down (Solocast)
This week Tom gives some words of encouragement to those that might feel overwhelmed or like giving up. Don’t ever forget why you started pursuing your dreams and definitely don’t forget how you’ll feel if you give up on them. Listen in for Tom’s 3 important tools to help get over humps and stay on the course of success. Resources: One Nail https://thecontractorfight.com/one-nail The Contractor Fight Night https://thecontractorfight.com/fightnight/ The Contractor Fight TV https://www.youtube.com/channel/UCEWHDzg1Tnogow9uAL3YESw The Contractor
TCF218: Hitting Your Goals & Retaining Good Employees (Solocast)
In this solocast, Tom covers two big problems that have been appearing frequently. The first problem is that a lot of you are falling behind on your goals right now. There’s a pattern behind this and there’s probably one main reason that you’re not hitting your goals. The second issue is that a lot of you are also finding it difficult to find and retain good labor. There’s a solution to this as well and